Media

Stories worth talking about.

For interviews, podcasts, event coverage, and conversations about The 4% Life, leadership, and the choices that define a life.

Short bio

Meet Alex.

Alex Abuyuan is the author of The 4% Life: The Vital Few Choices That Change Everything, founder of ABN Financial Group, and a speaker and life coach. For more than 26 years, he has built teams and mentored leaders. An Air Force Academy graduate with a master’s degree in economics, Alex speaks about identity, resilience, faith, and the choices that shape a meaningful life.

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Conversation starters

Interview themes.

01

The vital few

How to identify the choices that matter most in a season of life or work.

02

Identity and courage

Why the person we are becoming shapes the action we take today.

03

Leadership and service

What decades of mentoring and team building have taught Alex about growing people.

Video

The message in Alex’s voice.

Alex’s existing business presentations and new 4% Life video segments can form a speaker reel. The current presentations reflect his leadership and business experience; a full 4% Life keynote reel is still being developed.

For a sample relevant to your event, send a speaking inquiry with your audience and topic.

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